Articles in Rental & Real Estate Marketing

23 articles

Created on 9 Feb 2016
OK, we know, by now virtually everyone has heard of QR codes – you know – those squares made of smaller black-and-white squares that are scanned by smartphones. The QR stands for Quick Res read more
Created on 20 Nov 2015
Most renters and home buyers today start their search for apartment rentals, condos for rent or sale, and homes for rent or sale, by utilizing some digital medium or another. Whether it’s the w read more
Created on 7 Aug 2015
As the population of millennials increases and continues to grow across Canada,  real estate developers and apartment owners are rethinking the way they design their properties and rental suites, av read more
Created on 3 Nov 2014
You’ve probably heard it all before – social media is the where the action is, being online is the best way to market yourself, you need to keep a finger on the pulse of the latest technology, read more
Created on 18 Feb 2014
By Jessica Green, Director, Cursive In 2011 alone, YouTube reported more than 1 trillion views. That’s 140 views for every person on the planet. Facebook’s following of 750 million users is nothin read more
Created on 16 Dec 2013
With technology constantly advancing, it can feel daunting to keep up with latest and greatest trends in online marketing. Every year, it seems like a new social media network is popping up and quickl read more
Created on 5 Nov 2013
These days, it seems that everyone is on social media. Whether it’s Facebook, Twitter, LinkedIn or even Pinterest, social media is what people use to connect with each other quickly and share id read more
Created on 10 Apr 2013
It seems like there are an endless number of apartments available for potential renters to choose from. What makes yours stand out from the crowd? read more
Created on 24 Jan 2013
Here at, our Team is dedicated to providing Real Estate and Apartment Owners leading edge Marketing Services to showcase Properties on and across the web. read more
Created on 3 Jul 2012
Looking for some fun, easy ways to boost community involvement in your apartment complex? We’ve talked to some of Canada’s leading residential landlords to come up with some ideas for creating dia read more
Created on 15 May 2012
When it comes to marketing your apartments for rent, generating an organic foundation of buzz is a key component to staying afloat in this digital age of social media. Word-of-mouth marketing is a pow read more
Created on 22 Mar 2012
We’re all on Facebook. And if you’re not, 483 million daily active users are. And if we’re not personally hooked up to a page, chances are, the company we work for is. Then there’s Twitter, th read more
Created on 25 Jan 2012
Due to an unprecedented boom in immigration across Canada, the marketing landscape has undergone and will continue to experience many significant changes. In 2006, the Canadian Marketing Association p read more
Created on 5 Jan 2012
There’s nothing worse than being treated as though you’re something that you’re not. It’s like being back in highschool and getting scolded when you’re not the one doing the talking. For bab read more
Created on 19 Dec 2011
Whether or not you’d categorize yourself as a student-housing landlord, it’s time to start taking advantage of the Echo Boom demographic. Hot on the coattails of the Baby Boomer generation are the read more
Created on 6 May 2011
Why Landlords and Property Managers  Need To Add Video To Your Apartment Marketing Plan Prospective residents need as much information as possible to assist them in their decision making process. In read more
Created on 13 Jan 2011
Want to understand QR Codes, how they work, potential benefits and uses for the apartment rental industry? Follow these simple steps: 1) Download the QR Code Scanner Pro (free) on Blackberry or iPhone read more
Created on 31 Dec 2010
With constant turnover in the rental market, keeping ahead of tenant loss is the key to creating a property management portfolio with few to no vacancies. Oftentimes, filling your apartments for rent read more
Created on 10 Dec 2010
For a property owner or manager, understanding the results of your marketing dollars, including appropriate sources for your company and their ability to translate into business, is invaluable to meas read more
Created on 11 Nov 2010
Another great tool Twitter can be used for in the apartment rental industry is as an e-newsletter to residents. Notify them that you’re now on twitter and you might be surprised to see how many read more